Twitter is testing shopping reminders for upcoming product drops

Twitter is testing a new shopping feature for previewing upcoming product releases. The feature, called Product Drops, allows brands to tease items before they go on sale, and customers can sign up to be reminded prior to the release through in-app notifications.

The company shared how reminders would work in a blog post today. When brands set up product drops, shoppers can sign up for alerts by clicking a “remind me” button. Product drop tweets act like other posts on Twitter and can be liked, retweeted, bookmarked, and shared. Users who opt in to get reminders will get a notification 15 minutes before the time of the release and at the set time of the drop. When it’s time to purchase and users click the notification, they’ll be directed to a “shop on website” button leading to the brand’s site.

Image: Twitter

The test is currently limited to iOS users

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Adobe CEO says e-commerce is seeing price decreases, expects strong future for online shopping

Several categories of e-commerce are seeing price decreases and support the expectation that digital shopping among consumers will hold strong, Adobe chief executive Shantanu Narayen told CNBC’s Jim Cramer on Thursday.

“When you look at the total expense, in addition to the macroeconomic, where there may be a little bit more concern, what’s happening is actually you’re seeing some price decreases in elements like electronics or things that are happening with games,” Narayen said in an interview on “Mad Money.”

Grocery inflation is still high, he added.

The CEO’s comments come a day before the May consumer price index, which measures data mostly from non-online outlets, is set to come out. Wall Street nervously looked forward to the data on Thursday as a measure of the state of inflation, with stocks declining for the day.

Narayen also noted that consumer spending increased by $1 billion from April to May, according

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Simon Property CEO aims to create new sales event as inflation surges

David Simon, chairman and chief executive officer of Simon Property Group

Patrick T. Fallon | Bloomberg | Getty Images

David Simon, the chief executive officer of the biggest shopping mall owner in the country, wants to create a new type of annual shopping extravaganza as consumers are increasing feeling the pinch of inflation just about everywhere they go.

Think Amazon Prime Day, but for retail outlet centers.

This event, dubbed “National Outlet Shopping Day” by Simon Property Group, is meant for people seeking out deep discounts on everything from new clothes and sneakers to sunglasses and luggage, Simon told CNBC in a recent Zoom interview.

The first iteration runs this weekend at the real estate owner’s 90 premium outlets and Mills-branded outlet properties in the US About 300 retailers from J.Crew to Banana Republic to Puma will be taking part by offering deals exclusively at those locations, according to Simon

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A Snapchat Lens For Food Shopping

How might we use augmented reality to help people make better decisions at the grocery store?

Would it have changed my behavior this morning to know how much sugar was inside that sticky pecan bun? Maybe not. Sometimes we want what we want, but sometimes we can be nudged.

What if I could see nutrition and allergy information overlaid on food before buying and eating it? This article is about building that augmented reality future using the phone camera in your hand to influence and simplify the hundreds of decisions made every time we shop for food.

Prototyping the AR glasses future with today’s phones.

My book, SuperSight, explains how AR glasses provide decisional support and guidance like a coach sitting on your shoulder throughout the day. In the same way that we’ve come to rely on GPS, these glasses will be the navigational equivalent for food, work, DIY

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